Case study
BAGCO
BAGCO, a division of FMN Plc, is a provider of total packaging solutions and consists of three plants: Bagco Lagos, Bagco North, and Bagco Morpack. Bagco is Africa’s largest and leading commercial manufacturer of premium bags, sustained through state-of-the-art machinery.
01The Brief
The Challenge
To mark the Golden jubilee celebration of their dominance in the bag-making industry, BAGCO reached out to us to create a strategic plan for media publicity, design and production of promotional materials, and point-of-sale displays.
02The Strategy
The Edge
- Logo design
- Media
- POS materials
(radio, billboard, media buying)
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